: Some variations of the deal required active DirecTV or U-verse service to qualify. Current AT&T Offers (April 2026)
: The "free" phone was not free at checkout; instead, customers received monthly bill credits (often totaling up to $650 or $695) over 24 to 30 months.
: At least one of the devices had to be a brand-new line of service.
AT&T’s first buy one, get one free deal of 2017 features the iPhone 7
In 2026, AT&T's "free" phone offers have shifted to newer models like the series, which typically require an eligible trade-in and a 36-month unlimited service plan. Historical BOGO Details For reference, past BOGO deals on the Go to product viewer dialog for this item. generally followed these requirements: Dual Purchase : You had to buy two eligible iPhones ( or 7 Plus) on an installment plan like AT&T Next.
, as the device is now considered outdated and no longer receives the latest iOS updates. Historically, AT&T offered a "Buy One, Get One Free" (BOGO) deal for the , but those promotions ended several years ago.
If you are looking for a new iPhone today, AT&T's current deals focus on the latest hardware:
The is no longer available for purchase directly from AT&T