Copy, Copy: How To Do Smarter Marketing B... | Copy,

: Earls provides three specific maps to help identify which marketing approach will be most effective based on consumer behavior:

: The book features examples from diverse fields including the British Olympic Cycling Team, Great Ormond Street Hospital, and pop culture icons like Elvis and Shakespeare to demonstrate that "copying to greatness" is a universal human trait. Availability and Pricing Copy, Copy, Copy: How to Do Smarter Marketing b...

: The core of the book is a "pattern book" containing 52 actionable marketing strategies that readers can "copy, borrow, or steal" to solve business problems faster. : Earls provides three specific maps to help