Outkast - Hey Ya! (official Hd Video) Review

: André 3000 plays all eight members of a fictional American band performing on a British TV program, effectively "reversing the British Invasion".

Directed by Bryan Barber, the video was inspired by The Beatles' historic 1964 performance on The Ed Sullivan Show . Outkast - Hey Ya! (Official HD Video)

: The video was filmed over two days at Universal Studios and features a cast of over 100 women. It went on to win four MTV Video Music Awards , including Video of the Year . Musical Structure and Impact : André 3000 plays all eight members of

: The line "shake it like a Polaroid picture" led to a massive resurgence in sales for the camera company, despite Polaroid later clarifying that shaking the film could actually damage the image. It went on to win four MTV Video

Released in 2003 as part of the double album Speakerboxxx/The Love Below , "Hey Ya!" by Outkast—specifically the work of André 3000—is one of the most culturally significant pop songs of the 21st century. While famous for its high-energy beat and the iconic "shake it like a Polaroid picture" line, the song is famously a "Trojan horse," hiding a deeply cynical message about modern romance behind a joyful sound.